About Pathfinder
Pathfinder is a specialist corporate communications consultancy that helps companies define and refine their corporate reputation. It is based on years of experience supporting businesses across the board from exciting start ups to dynamic growth companies to some of the world's major corporations. Pathfinder has worked with companies that wish to build their business, take advantage of their market opportunity and achieve their strategic objectives. This may involve reaching more customers, developing business partnerships, raising funds, completing an IPO or securing an exit to strategic acquirer. The success of all of them will be a function of corporate reputation. At Pathfinder we put in place a communications programme that changes your corporate landscape so that wherever people look they find a consistent and coherent message that defines and projects the quality and reputation of your business.
Pathfinder
noun
a person who makes or finds a way through unexplored areas or fields of knowledge
Defining corporate reputation
Corporate reputation is a function of
what is said about your company
across an interconnected information
network where changing one
component will affect other components
across the whole system. Based on research
and data we change the
reputational components of the network
to enhance overall reputation of the company.
To achieve this requires a comprehensive
programme of tactical communications activities
looking at every aspect of your corporate profile
Today corporate reputation is defined by what is said about you online
At Pathfinder we help you define your online presence
Partners
Pathfinder works with a number of partners in order to offer a comprehensive range of services to clients wishing to raise funds, pursue an IPO or find a strategic buyer.
Allison is one of the world’s leading marketing communications consultancies with an international network of offices and partners dedicated to driving growth and innovation for some of the biggest and most dynamic companies in the world. Through our partnership with Allison we can offer B2B media relations, digital content production, social media campaign management and events.
Angelfish is a leading digital marketing agency designed providing marketing and SEO optimisation services. Through our partnership with Angelfish we are able to provide detailed analysis of search data, and design and tailor a company's online presence towards key target investor and corporate audiences.
Crawford Advisory is a specialist corporate finance consultancy advising dynamic and ambitious companies on corporate fundraising strategy and raising funds for clients from institutional investors and family offices. Through our partnership with CA we are able to provide funding solutions for our clients. We put in place a long-term programme designed to build your relationship with the investor community so you can secure investment from the right investors at the right time.
With years of experience and a wealth of personal relationships in the City, we are your guide to the financial markets
Together we will find a way
Building reputation, building business, building value
